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Coupon Books for Roofers

Quick Read

Coupon books are a great way to incentivize customers to give your roofing business a try. By offering discounts, you can accomplish a number of marketing objectives, and when you partner with Marketers for Roofers you will get more of the right people contacting your company.

Our coupon books fit perfectly with your business plan of increasing customer growth by fortifying relationships with long-term clients and enticing prospective buyers to give your service a chance. With our coupon books you’ll get the following:

  • Planning & Strategy
  • Designed layouts that are easy to read and use
  • Ad buying for optimal placement

Marketers for Roofers has been handling coupon book advertising since 2008, and we know how to help our clients get the most out of it. Here’s what you can expect when you work with us:

  • In-depth knowledge of the roofing industry
  • Full-service marketing agency
  • Sterling Service that prioritizes lead generation

Trust your coupon ad strategy to our committed experts. With our coupon book, your coupons are placed in the hands of local prospective customers who need your services.
For more information on how we can help expand and grow your business, fill out our online form or give us a call at (888) 230-4897 today.

Inexpensive and personal, coupon books get your services in front of the eyes with the greatest chance of using your service.

Why Coupon Books?

There’s nothing people love receiving more than a good deal, especially on home improvements like roofing. The thing is, they may not always know where to look or that your amazing service is even available!

With coupon books, you can send your discounts and deals directly to prospective buyers that need you the most. Coupon books can be distributed through events, customer loyalty programs and direct mail, making them a spectacular choice to build brand awareness in local areas for both retail and small businesses.

Our Coupon Book Services for Roofing Companies

There are a number of components that help make a coupon ad successful, and we go above and beyond at Marketers for Roofers to ensure that the process is done to generate the maximum number of new leads. Each and every step is handled by our experts:

  • Creation/Design: Visual appeal is an absolute must when it comes to coupon book presentation. We create eye-catching designs that don’t get lost in the noise.
  • Planning: Our team knows the best distribution channels to utilize to reach your target audience and marketing objectives.
  • Buying: Years of experience in the industry give us an advantage when it comes to securing ad placement. Our connections give you the largest bang for your buck.

With the power of Marketers for Roofers full-service agency behind you, you don’t have to worry about any aspect of the coupon book process. It also means you can start with a coupon book and then move on to billboards or digital marketing campaigns. With Marketers for Roofers, scaling your marketing efforts has never been easier.

Coupon Books for Roofers

Frequently Asked Questions

From a variety of sources, roofing leads seem to come in at about $35-$180 per lead. However, the answer goes much deeper than just cost. A good return on investment is key, so you should look for Qualified Roofing Leads, not just inquiries. Because of this, buying roofing leads will never be a sustainable roofing lead generation source.
Nothing is ever free, but you can set yourself up for long-term success with organic roofing leads without paid advertising or purchasing leads with Search Engine Optimization for roofers. This tactic requires a lot of work but gets the highest quality roofing leads and sets you up for the future.
Not all roofing lead sources are created equal. Research shows that buying leads has a low conversion rate. The top sources in terms of conversion rate for roofing leads are referrals, inbound leads (Which come from SEO), and paid advertising, in that order. Improve your roofing lead generation strategy, and you can improve your conversion rate.
Search Engine Optimization, or SEO, is the management of your roofing website with the goal of ranking highly on search engines such as Google. This is a roofing lead-generation tactic that puts your roofing company in front of people who are looking for roofers.
Asphalt shingles are built to last 15-30 years. Roofing is not a repeat business. You are constantly looking for new business while most consumers aren’t looking for roofers. SEO is the best method for avoiding people that don’t need roofers while specifically targeting those that do.
SEO does not kick in right away. Google has to crawl and index any changes to your site, which is why it takes 4-12 months to see results from SEO. It may be a good idea to make room in your budget for other forms of advertising, such as PPC, to get you through this initial period.
Your website is your biggest asset. In this day and age, people need to do research before deciding who they work with, and your website is a great way to make a sale before they even call you. A good website will get you more calls and better conversions.
Since web design is so technical, it can be tough to tell what is “Good” and what is “Bad”. To make sure you’re getting the best, make sure your web design provides a good user experience, is fast, has plenty of content, and uses WordPress, as this is the most flexible platform for building websites. Ask your web developer about schema, hosting, and, most importantly, whether or not you completely own the site.
For a new website that you will own, you can expect to pay anywhere from $2500 to $20,000. That’s a big range, so it may be tempting to aim for the smaller end. However, these cheap sites can cause more damage than good. Users will not phone if they have a bad experience on your website, and it is often impossible to bring these sites to an agency to manage them.
There are a ton of options for roofers out there when it comes to traditional advertising, but we have found that the most effective choices are billboards and marriage mail, while mediums such as television, radio, and print seem to not have a good enough return on investment.
While digital is growing, and for good reason, research shows that traditional advertising such as billboards still get attention. However, you have to understand that this is awareness advertising, and you should do it only in conjunction with digital advertising to convert prospects into leads.
The right agencies will handle every aspect of setting up your traditional advertising. They will create the design, work with you on coming up with content, handle the media buy, and tie these campaigns into the rest of your marketing
Depending on your market, you can expect to pay $7 to $25 per click. This is also affected by the seasonality of the roofing industry as well as how your Google Ads are set up. An unoptimized campaign can have you paying more for less effective traffic.
Roofers are eligible for Google Local Service Ads, also known as Google Guaranteed. This is a great option for those who want to pay directly for leads, though they can be expensive. They are more effective than most purchased leads because they are inbound, not outbound, calls.
PPC is a short-term solution, while SEO provides you with long-term success. While you may get a good ROI with PPC, those leads will completely dry up when you stop paying. SEO carves you out a solid market share for long-term success.
We have been working with roofers since all the way back in 2008. In that time we have handled every aspect of marketing, both digital and traditional, to promote our roofing company clients.
Our goal is to provide Sterling Service. Unlike many one-man agencies, we have a fully staffed office. You will have a dedicated account executive who will be waiting to hear from you.
We understand that, as a business owner or manager, you have to be considerate about how you spend your money. That is why you can call us at [phone] to get in touch with a marketing specialist who will go over any questions that you may have

Contact Us to Learn More

Coupon books are a great way to bring in new business, but Marketers for Roofers aims to provide so much more than a one-off marketing endeavor. Sterling Service – our dedication to your company’s growth and expansion – is our core value, and one we live by to keep new leads and helpful marketing information coming your way constantly.

If you are ready to partner with a marketing company that does more than sell you a service, look no further than Marketing for Roofers. Give us a call at (888) 230-4897 or fill out our simple online form to contact our expert marketers for high-quality marketing of your roofing services today.

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Choose Marketers For Roofers to partner with a roofing marketing agency that can truly take you to the next level. Roofers trust us because roofers grow with us.

We understand that you want to be careful about your business. It’s understandable to be cautious about the steps you take to improve it. That is why we want to be a resource to you and speak with you about what your options are and which of them is the best for you.

To start, we offer a free site audit. See if your roofing website stacks up against the competition and Google’s standards. It’s key to have a website without blemishes, as any issues with your site could cost you leads. To request yours, send in your request by filling out our simple Free Site Audit Form.

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